Donald Telian celebrates four decades of SI pioneering with the publication of his new book “Signal Integrity, In Practice.” Consulting since the beginning of the serial link technology revolution, he consistently helps customers migrate to next-generation data rates again and again. With tens of thousands of serial links in production spanning all types of electronic standards and products, he simplifies SI by sharing what’s necessary and what isn’t. Donald is widely known as the SI designer of the PCI bus and the originator of IBIS modeling and has taught SI techniques to thousands of engineers in more than 15 countries. His book “Signal Integrity, In Practice” brings fresh articulation to the practice of SI for the decades ahead.